I had to present my own rendition of “What is Sales Mangement?” tomorrow for the managerial meeting where we discuss about sales revenue, annual projection and planning and this is what I have came up with.
So instead of presenting to them what is sales management, I’ve decided to write up a short note on what I think I should do in sales management. Not much of the minute details of focusing into sales itself but more of a general management of a sales team.
A 7-Step Identifying Process Of What I think Is Sales Management
Step 1: Identification
- Know my capabilities
- Know my strengths & weaknesses
- Know my roles & responsibilities
- Know my goals and targets
- What makes me tick
- What makes me sick?!
- Who or what kind of staff I would need to support or assist my handicap and achieve my target
Step 2: Prepare & Plan
- Know my budget
- Prepare for recruitment
- Prepare the necessary eg. Training timeline, office equipments, leads etc.
- Study the market & product
- Plan my sales revenue projection
- Pimp my recruitment skills
Step 3: Screen & Filter
- Recruit the right people
- Recruit the right amount of people
- Create specific roles and responsibilities for the position open for hire
Step 4: Provision
- Make the staff understand their respective roles
- Train them well
- Provide them with necessary tools, sales kit
- Drill them their targets and goals
- Don’t make them sick! (of me)
Step 5: Execution
- Provide progressive & valuable learning stages and experiences
- Implement a common sales methodology and standardise workflow processes
SuperviseEngage in their performance- Be involved, get involved
- Be in, not out of control
- Identify & distinguish the A-players to the low performers
Step 6: Feedback
- Everyone needs a pat on the back. Soft pat for a job well done, harder pat for something which is not right
- Provide timely performance reviews
- Throw constructive comments or criticisms
- Let them know where they stand
- Devise a formal development or career path
Step 7: Proactivate
- Be proactive
- Rectify existing and foreseen obstacles
- Communicate with them. Socialise.
- Ask them to grade my performance for a change. Feedback is always a multi-way traffic
- Improvise
- Challenge
- Motivate
- Reward
Now, Let’s Recap
Step 1: Identification
Step 2: Prepare & Plan
Step 3: Screen & Filter
Step 4: Provision
Step 5: Execution
Step 6: Feedback
Step 7: Proactivate
The End
Well I am no pro in presenting sales speech or even management talks but I guess these could be a positive start. Comments are welcome. Wish me luck tomorrow morning.
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